• Campaigns - overview

    Campaigns represent the promotional activities that your organisation does in order to raise support. Every activity, donation, opportunity can be coded against a campaign. This enables you to track and measure your fundraising by campaign. Campai...

    Robin Fisk
  • Campaign Profile Details

    The campaign profile details provide the basic information about a campaign - these details can be used in reports & analysis - some details are used by Donorfy for calculating figures on the analytics tab as follows: General Description - your c...

    Ben Brett
  • Tagging Campaigns

    Adding tags to your campaigns can be useful for grouping together campaigns for reporting or analysis - for example, you might have a number of campaigns that are raising money for the same project - you could create a tag for the project, tag all...

    Ben Brett
  • Segmented campaigns

    This is a Professional Plan only feature - to upgrade see https://donorfy.com/pricing   If you are running a mailing campaign and you want to tailor the message and/or channel you use for different groups of people you can segment your database. ...

    Ben Brett
  • Campaign Analytics

    The campaign analytics tab shows the following information Chart of new constituents recruited by month - this is for the year given on the campaign profile - if no year is specified the current year is used Chart of donation amount per month  RO...

    Ben Brett
  • Campaign Expenses

    The campaign expenses tab allows you to add budgeted or actual expenses for your campaigns - this data can be then be used to work out the return on investment (ROI) for your campaign - i.e. for every £1 you spent how many £s did you raise. The Ad...

    Ben Brett
  • Campaigns & Channels

    A Campaign groups together various initiatives or fundraising activities under the one banner - for example you might have: Save the Wetlands campaign Lapsed donor reactivation campaign New member recruitment campaign Sometimes it makes sense to...

    Ben Brett